Uber has been an active part of the rideshare legislation process in North Dakota since January, Shah said. Now, Fargo is the first city for Uber expansion that has rideshare legislation already in place. Because of the friendly legislation, Shah said they do plan to expand to other North Dakota cities such as Bismarck. Uber will also be operational in Moorhead, MN.
Uber in Fargo: The Untold Story
While rumors of Uber coming to Fargo surfaced last December, the story really begins about a year ago, in a Chicago cafe. Local Fargoan Joe Burgum was sipping coffee when, in an instance of “urban serendipity,” he ran into a college friend who was an early Uber employee. As a strong Uber enthusiast, Burgum got his contact info and began sending him monthly e-mails about bringing Uber to Fargo. For months, there was no response. Then, when North Dakota began updating legislation for cab ordinances this past winter, Uber tuned in. Burgum got an e-mail: “Hey, let’s talk.” He met with Shah and other Uber representatives, and they immediately began work in Bismarck to get rideshare legislation introduced. One of the unique challenges in North Dakota was that, because Uber was not already operational, more explanation was needed for people to grasp what Uber is and why it is valuable, Burgum said.
Advice from the fastest-growing startup in the world
The Fargo launch comes just days after Uber made international headlines with reports of the company seeking to raise $1.5 billion in funds – which could push its total valuation to a groundbreaking $50 billion and make it one of the richest startups in history. As a part of such a record-breaking startup, we asked Shah what his advice would be for Fargo’s tech startups and entrepreneurs. Since its founding in 2009, Uber has been disrupting taxi and limo services across the globe, and is now widely hailed as one of the fastest growing startups in the world. And now, it’s coming to Fargo. Image Credit: Flickr/Kyle May